Products now available from

Virtualization: Defined
A Primer for the SMB Consultant

This first book in a series walks SMB consultants through the steps to setup and begin using virtualization.

This book answers the questions:

• Why should an SMB consider implementing virtualization solutions?
• What types of virtualization are available?
• Which technology platforms support virtualization?
• How do I build a virtual machine?
• What technical specifications should I consider when building a virtual host machine?
• How do I perform a virtualization assessment for a client?
• How should I price virtualization projects and ongoing support?
• How should I market & sell virtualization solutions to clients & prospects?
• and much more!

How to sell virtualization solutions to clients (from Virtualization: Defined):

          I'm writing this assuming you're an SMB consultant of some kind and you sell solutions to 
          end-user customers.

          Let me start by saying I don't believe in selling technology. I don't sell features to 
          customers. Virtualization is a technology. It's a tool, and as an SMB consultant, you want 
          to be in the solutions business, not the tools business.

          While you're welcome to try, I wouldn't walk into a customer site and try to sell a project 
          purely to virtualize their server for the sake of virtualizing. You want to talk about the 
          solution you're presenting. Why is this useful? What does it do for me?

          This is a business conversation rather than a technical one, and thus needs to be justified 
          by business goals, direction and intention.

Book excerpt: Selling Virtualization

Book excerpt: Disk Performance

About this book:

          ”Server virtualization is one of the hottest tools on the market. But as a solutions provider, 
           you shouldn't be in the business of selling tools. You should provide solutions to customers' 
           problems. Dave Sobel tells you how to successfully pitch server virtualization projects to 
           your customers -- by focusing on the business value, rather than the underlying technology.”
           -- SearchSystemsChannel.com

The list price of the book is $99.95 but for a limited time we're making it available online for only $79.95, while supplies last! (SAVE $20!)
~ BUY YOUR BOOK NOW! ~

Want more options to help you and your team learn how to get started with virtualization?

Check out the companion DVD/CD set:

Designing, Implementing and Making Money with Virtual Environments

This DVD and CD set contains a 4-hour seminar presentation on 2 DVDs and 2 audio CDs!

There has never been a better time to get started with Virtualization! In this informative training course you will learn from Dave Sobel and Karl W. Palachuk, virtualization experts who run virtual environments in their own businesses and have sold and implemented hundreds of thousands of dollars worth of virtual solutions.

Seminar topics include:

• The basics (hardware, software & the virtual environment)
• Designing a virtual environment
• Tools you'll need
• Right-sizing the hardware and setting expectations
• Implementing a profitable virtual project
• Managing the virtual environment
• Licensing scenarios
• Building the future: hosted machines, instant backups, fast implementations and more...

Add this powerful instructional tool to your reference library:
Watch the DVD presentation or listen to the audio CDs at your own pace! This 4-disc DVD/CD set can help train you and your team in the office, at home or on the road.

Praise for Designing, Implementing and Making Money with Virtual Environments:

          "Fantastic session on Virtualization. The best I have attended. Virtualization is a hot topic 
           at the moment and who better to learn from than someone who is using this technology daily 
           in their own company!" 
           -- Chris Timm, Managing Director, TCG Computer Services Limited

The list price of the DVD/CD set is $99.95 but for a limited time we're making it available online for only $79.95, while supplies last! (SAVE $20!)
~ BUY YOUR DVD/CD SET NOW! ~

Take advantage of this special pricing and start building your virtualization reference library TODAY!

For a limited time, get the book and DVD/CD bundle for only $149.95, while supplies last! (SAVE $50 OFF the combined list price of these items!)
~ BUY YOUR BOOK and DVD/CD BUNDLE NOW! ~

A nominal shipping & handling fee will be added to the final purchase price.